You're not alone! Many course creators struggle with attracting website visitors. In fact, most get fewer than 500 a month. Not nearly enough to make even ONE enrollment... But here's a game-changer: List your course on IOL for FREE. Start getting noticed by eager learners worldwide within hours.Boost Your Course Visibility Now! 🔑
We help you get in front of your best-fit buyers often and at different stages of their journey. With the right message-buyer fit.
Get more qualified leads in your CRM that helps you add value to your buyers and increase sales.
Adding value and entertaining is not enough. You have to get in front of your buyers.
When you have found PMF you have to built a sales motion that get your ROI up. We support you with that.
“I’ve been working with Manno & Rayed for over 2 years. We’ve grown revenue 10x over this time frame and it has not been without ups and downs. However, if you’re looking for an attentive demand partner who brings innovative ideas and is also willing to listen to yours, then you’ve come to the right place. I highly recommend the team at Think Orion for any educator – big or small.”
“If you’re looking for a team that you do not have to micro-manage then Think Orion is for you my friend.. I started working with them in February 2022, after months of being on the fence of whether or not to hire them. Think Orion was amazing in coming in and being able to take initiative without me having to actively be there and directing the team.”
“Working with the Orion team has been a great experience. Steady growth with very little management from my side. I can focus on my business while the team takes care of all things paid ads, creative and messaging. I highly recommend working with them. Special shout out to Arooba – my account strategist.”
This is a huge opportunity for online educators like yourself.
In such a competitive landscape, it will be important that your online presence is visible and that you deliver more value, entertainment, and quality than your competitors. You must do something unique for potential students/ buyers to find and engage with you.
Think Orion’s expertise in online course promotion can help you significantly grow your enrollments by finding the right audience with the right message at the right time.
After helping 100+ course creators, we know exactly what works and what doesn’t. We will also help you get the right experimenting mindset needed to grow over time.
An enabling platform of awareness, discussion and proactive responses, Facebook is an effective platform to reach your target student segment. With the right words, visuals and timing, you never know how successful your course will become. Just imagine, apart from attracting students to join your course, your course becomes a source of discussion on educational groups and community forums. It’s not just the course that needs to be perfect, it needs to be accepted as perfect. Talk about word of mouth!
Surprisingly it is the top most effective method in reaching out and converting leads into actual life-long enrollments! We noticed email marketing in online course promotion is very effective as this specific student base is very active in reading and responding to emails. From subscribing for alerts and updates to addressing queries, in the online course industry emails are an integral source of lead conversion. As a #1 marketing agency for online courses we have been capitalizing on this opportunity endlessly.
With your course offerings make the first impression a lasting one! A landing page is more than just a block of information, it is a compelling way to convince a potential student about why your course offering is the best. As a digital marketing agency for online education we know the importance of crafting tailored landing pages for online courses. From concise information to an easy-to-understand process of enrollment, tick all the boxes every student has for the ‘’perfect course’’.
There is a method to the madness and we know exactly how to attract meaningful website traffic for your course. We as a marketing agency for online courses understand the unique website visitor behaviour. Online education requires a different approach as compared to generic brands and services. For that our experts know the ins and outs of tailoring your website in a manner to promote higher chances of money actions and convert as many visitors as possible into actual students.
What if we told you there are smart tactics to leverage so you can get the right attention coming to your online course website. Let the potential students search you without having to search your course! Yes, effortless yet so impactful. How? By effectively using SEO tactics. In the case of online education, convey your course content in a manner that you appear as the number one option for them. It’s not always about keywords, they need to be crafted perfectly and conveyed at the right time.
Being a credible platform, LinkedIn is more than a corporate portal, yes we really mean it. As a digital marketing agency for online education we always search for new platforms and innovative ways to connect online education providers with students that are the best fit. People and entities use various platforms with a different outlook and purpose. With students and instructors becoming more active on LinkedIn, it is a cherry on top to make a meaningful presence there.
And We Have The Answers
As an online course creator or coach, you must understand that there are many ways to promote your course. Picking the right method depends on your product and your audience. You want to be active where your audience is most active too.
That means that you can work with digital channels such as various social media, Meta (Facebook/ Instagram) ads, Google ads, YouTube, and e-mail marketing. First do the research to figure out which channel gives you the best chance to promote your course and put all your effort in that channel. Email marketing or WhatsApp marketing should always be included to add more value to your audience without paying for it again.
We are only partnering with online education companies, making us industry specialists. The cross-company knowledge helps us optimize our campaigns across the board. Our way of working is also unique in comparison with most agencies.
We have no account managers but work with marketing strategists in direct contact with our partners. This has given our partners a lot better results, and they also feel heard. We also believe in our methodology when it comes to marketing. We always take the following steps before launching.
Rapid Research > Growth Plan & Planning > Prep & Quality Phase > Launch > Optimize > Long Term Planning
Like this, you get the short-term gains and the long-term direction.
You should hire an online education marketing agency when you have seen some initial traction for your education program and want to grow and expand on this. Most educators are not marketers; they love focusing on their brand and creating. In this case, it can be helpful to work with external marketers with much more experience that frees your hands to focus on the things you love the most. Another big reason why educators hire us is because they want to bounce their ideas off.
The best online education channels are dependent on your product and your audience. Generally, B2B potentially works better on LinkedIn or pay-per-click advertising. However, B2C can benefit from more awareness-focused platforms like Instagram, Facebook, Snapchat, and Twitter. Our marketing team will guide you and help you pick the suitable media for your product based on rapid research.
Your budget will depend on profitability, business goals, cash flow growth predictions, and other factors. There’s no one-size-fits-all answer; check out our pricing page to indicate what working with us would look like.
There are many ways to attract students for your course or coaching program. Depending on your product, audience, and market, you must pick the best method for your unique case. While working with 100+ online educators we have seen many succeed and fail and many of them use similar methods to attract their students. When deciding on the channels and methods you always need to look at the context. Don’t copy others but figure out what will work for you and your best-fit buyers.
There is no specific amount in this case because every course is unique and may be influenced by various factors e.g. brand strength, topic, spending power, etc. You can set some benchmarks and goals for yourself and you can look at your competitors to see how they attract their students and how much budget they use to get to that. If you want to work with an external agency like us we would recommend having at least a budget between 5-10K a month that you are comfortable investing back into your business.
We tailor our services and plans to best suit each and every client but you need at least a 5K a month budget to work with us.
Everywhere. Our team is 100% remote, and we work with clients worldwide! We currently have team members in the US, Canada, UAE, Netherlands, Nigeria, Philipines and Pakistan.
"Manno, Ray and the team at Orion are great. They managed to turns things around for our campaigns in a short span of time. Creative, great insights and a constant flow of communication make it awesome to work with them."Terrence, Avado Learning
"Think Orion are expert - they know what it takes to do a paid campaign in the ed-tech sectors. They helped me penetrate the African market. They were very agile, very creative and achieved our targets through intensive campaigns on all paid channels. The biggest outcome to come from working with Orion is that they are RELIABLE, and they try a lot of things proactively. When we miss our targets, they have insights and solutions to what went wrong, and when we hit our targets, they know exactly what worked and double down on it. They are excellent partners."Magdi Moussa - Udacity
"Think Orion has been a fundamental part of our marketing efforts for the last few years. All of them are great team players in our marketing efforts. Throughout the time we’ve worked together, they’ve helped us grow our lead gen, and sales & helped us grow the brand. The top three things about Think Orion are they are adaptable, they keep us accountable to do our part, and they are just fun to work with. "Walid Feghali - Evenant
"If you’re looking for a team that you do not have to micro-manage then Think Orion is for you my friend.. I started working with them in February 2022, after months of being on the fence of whether or not to hire them. Think Orion was amazing in coming in and being able to take initiative without me having to actively be there and directing the team."Amanda Horvath - amandahorvath.com
"I’ve been working with Manno & Rayed for over 2 years. We’ve grown revenue 10x over this time frame and it has not been without ups and downs. However, if you’re looking for an attentive demand partner who brings innovative ideas and is also willing to listen to yours, then you’ve come to the right place. I highly recommend the team at Think Orion for any educator - big or small."Wasim Asghar - Studyforfe
"Working with the Orion team has been a great experience. Steady growth with very little management from my side. I can focus on my business while the team takes care of all things paid ads, creative and messaging. I highly recommend working with them. Special shout out to Arooba - my account strategist."Conor Harris - Pinnacle Performance