For every $1 you spend on email marketing, you make a $44 return, according to a study by Campaign Monitor. Yes, email marketing is not new, but it is far from dead. Implementing email marketing campaigns for your business means connecting with your customers and increasing your sales. But only if you are emailing valuable content. A digital marketing agency like Think Orion can help you acquire, nurture and retain your customers with full-service, strategic communications management.
You may be used to writing emails on a daily basis, but a typical business email is very different from an effective eCommerce marketing email. Compelling email copy: You must ensure your email copy says everything it needs to without a single excess word. Attractive template and design: Whether it was a plain-text email or a bright, colorful template, design and layout must be professionally created and implemented. Analytics and data: Every eCommerce email marketing campaign should have specific, measurable goals. Collecting data gives you insight into your campaign performance to proceed confidently and make strategic adjustments. Audience segmentation: Dividing your database allows you to tailor messages to the reader and gives you more control. Supporting digital marketing materials: Exceptional subject lines and copywriting are important, but not enough. You must provide something in return worth the reader's time, like videos, blog posts, discounted offers, or free items.
Email is arguably the strongest tool in your digital marketing strategy. Those who utilize email marketing see strong ROI – as much as 42:1. The detailed level of personalization is the major aspect. It allows businesses to speak directly to the stage of the sales funnel to ensure you're delivering the right message to the right person at the right time. As simple as an email can be, eCommerce businesses will only get the results they need if they approach this tactic with skill, knowledge, and expertise.
How much of your eCommerce revenue is coming from your email marketing efforts? If your answer is less than 25%, then get in touch with us. We're a full-service email marketing agency with experts that understand how to leverage this medium to produce high-quality results. We've worked with businesses in a wide variety of industries and know how to curate messages to every stage of the funnel in B2C and B2B audiences alike. Our email marketing services fit any small business owner's budget. This allows you to control your costs, and instead of hiring a full-time employee, you can use an experienced agency that will generate more results.
"It was a pleasure working with Orion - from day one they were absolutely reliable and supportive, even with short notice and a tough deadline. The team at Orion was available almost 24/7, they came up with creative ideas and advertised our event in a lively and exciting way. The paid media execution played a significant role in the success of our event and also for all participating Marriott hotels. We look forward to many upcoming projects."
"Think Orion is our digital marketing partner and executes everything from advertising to email marketing. They have been a great help in our success, helping us create an even tighter sales cycle with their clever ideas for creative ways of getting the word out! We’ve found them very responsive when it comes to working together on how we can make this happen, so if you’re looking for someone who’s dedicated as well as efficient then look no further than Manno & Co."
Nano Air Mask
"I’ve been working with Think Orion for the better part of a year now and I can confidently say they are one of my favorite vendors. They have done an excellent job crafting copy that’s both direct to the point but still engaging, their design is always on-point (I mean seriously check out our ads), oh right and let me not forget about social media! The team at Think Orion knows how to engage in conversations like nobody else so you know your message will be heard loud and clear."
"Working with Orion has been invaluable. Before Orion, I never would have thought that my workouts would attract so many people. Their quizzes and campaigns generate constant leads and people start to recognise me and my brand. Looking forward to grow in 2020 with Orion."
"Working with Orion has been great for us. We're good at building amazing content around healthy food and beverages. We struggled initially to gain traction but Orion's methods were able to bring consistently good results and they leveraged our great content to establish our brand in Bangkok."
"Professional end-to-end marketing services team - professional and competent! Looking forward to working with Think Orion for the foreseeable future. Thanks for the amazing results-driven approach."
Study for FE
Email is thriving. It's the cheapest channel to directly engage with your audience and still happens to be one of the largest sales contributors for many companies around the world.
Copywriting of emails is included in this service.
Email creatives are included in this service.
If you are ready to get started, contact us. Our specialists will help you identify the best plan of action and prepare a proposal for you. Upon your approval, we will get your campaign started asap.
Anything you desire. As long as it doesn't break our Terms of Service, the sky's your limit!
Our digital marketing specialist will be actively monitoring your email campaigns, removing unengaged subscribers, and optimizing your emails to receive optimal results.
Yes, you have complete ownership of all the emails.
No worries. You can try it out for two weeks. No questions asked.